{"id":78,"date":"2008-04-22T19:05:58","date_gmt":"2008-04-22T17:05:58","guid":{"rendered":"https:\/\/omatech.com\/omabloc\/2008\/04\/22\/jubilarse-en-casa\/"},"modified":"2019-05-03T17:02:47","modified_gmt":"2019-05-03T15:02:47","slug":"jubilarse-en-casa","status":"publish","type":"post","link":"https:\/\/www.omatech.com\/blog\/2008\/04\/22\/jubilarse-en-casa\/","title":{"rendered":"Jubilarse en Casa"},"content":{"rendered":"<p><a href=\"http:\/\/www.jubilarseencasa.com\" target=\"_blank\"><img decoding=\"async\" src=\"http:\/\/omatech.com\/omabloc\/wp-content\/uploads\/2008\/04\/HomeUltima.jpg\" alt=\"Jubilarseencasa\" \/><\/a><\/p>\n<p>Acabamos de desarrollar la web de <a href=\"http:\/\/www.jubilarseencasa.com\" target=\"_blank\">Jubilarse en Casa<\/a>, una web que quiere convertirse en referencia en el mercado de la <strong>hipoteca inversa<\/strong>. La hipoteca inversa es un tipo de cr\u00e9dito hipotecario destinado a personas de m\u00e1s de 64 a\u00f1os o afectados de dependencia.<\/p>\n<p>Uno de los retos que hemos tenido que superar en esta web es el de comunicar de manera efectiva un producto financiero que tanto en Catalunya como en Espa\u00f1a no es muy conocido. Por este motivo hemos optado por un dise\u00f1o muy sencillo, con pocos apartados pero muy bien estructurados. <\/p>\n<p>El p\u00fablico de la web no es el usuario final sino los posibles prescriptores. Otro de los elementos que hemos incorporado para reforzar el contenido ha sido el blog. <a href=\"http:\/\/www.jubilarseencasa.com\/blog\" target=\"_blank\">El blog de Jubilarseencasa<\/a> es una tribuna abierta a toda la informaci\u00f3n generada alrededor de la &#8216;Hipoteca Inversa&#8217;.<\/p>\n<p>A nivel t\u00e9cnico, aunque la mayor\u00eda de p\u00e1ginas son est\u00e1ticas, como la web es multi-idioma, hemos optado por encajarlas en una micro-plataforma propia de desarrollo basada en MVC (Model Vista Controlador). De esta manera el mantenimiento se simplifica. <\/p>\n<p>Por otro lado, hemos realizado un marcado sem\u00e1ntico y hemos trabajado a fondo todos los aspectos relacionados con el <strong>posicionamiento org\u00e1nico<\/strong> (url bonitas, densidad de palabras clave en los encabezados, etc).  En este sentido, despu\u00e9s de una semana de estar on-line, <a href=\"http:\/\/www.jubilarseencasa.com\" target=\"_blank\">Jubilarse en Casa<\/a> ya est\u00e0 muy bien posicionado en Google por las palabras clave que m\u00e1s interesaban a nuestro cliente:<\/p>\n<p>jubilarse en casa: top 1<br \/>\njubilarse hipoteca: top 10.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Acabamos de desarrollar la web de Jubilarse en Casa, una web que quiere convertirse en referencia en el mercado de la hipoteca inversa. La hipoteca inversa es un tipo de cr\u00e9dito hipotecario destinado a personas de m\u00e1s de 64 a\u00f1os o afectados de dependencia. Uno de los retos que hemos tenido que superar en esta<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":{"0":"post-78","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-omatech"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Jubilarse en Casa - El blog de Omatech<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.omatech.com\/blog\/2008\/04\/22\/jubilarse-en-casa\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Jubilarse en Casa - El blog de Omatech\" \/>\n<meta property=\"og:description\" content=\"Acabamos de desarrollar la web de Jubilarse en Casa, una web que quiere convertirse en referencia en el mercado de la hipoteca inversa. 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